About Us

LETSTOP is redefining road safety through technology and rewards.

Born from a real-life accident and built with purpose, LETSTOP turns safe driving into a rewarding experience.
Using AI, gamification, and blockchain, our mobile app tracks driving behavior and awards users with credits that can be redeemed for vouchers, vehicle upgrades, and cryptocurrency.

We believe responsibility should be recognized. That’s why our mission goes beyond tech, it’s about building a global movement of drivers who are motivated to stay focused, drive safely, and make roads better for everyone.
With a growing community and partnerships across mobility, crypto, and safety sectors, LETSTOP is on a mission to make everyday driving smarter, safer, and more rewarding.

Meet our team

Dor

Co-Founder & CEO

Co-Founder & CEO
  • Leads an investment community of ~20,000 members
  • A trader and investor in the crypto industry for 6 years
  • Founder of an NFT company

Dor has been actively trading and investing since 2017, focusing on stock markets, crypto, and the NFT domain. During his military service, he took control of his investment portfolio and, after facing initial challenges, consistently generated profits. He founded several investment groups and also established a prominent NFT company.

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Almog

Co-Founder & VP

Co-Founder & VP
  • Dean's List honoree in Economics and Business Management
  • Trader and investor in the stock market for 5 years

Almog stood out during his studies of Economics and Business Administration at the university. Apart from his main coursework, he furthered his education with courses in marketing, financial analysis, and software development. He holds an Internal Audit Diploma and possesses significant programming capabilities. After enduring a severe vehicle accident, Almog's personal experience became the driving force behind the inception and passion for this project, emphasizing his profound commitment to road safety.

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Nikita

Developer Team Lead

Nikita

Developer Team Lead

In the development field for over 10 years, with expertise in server, frontend, mobile applications, security, and application architecture.

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Itay

Head of Marketing

Itay

Head of Marketing

In the marketing and management field since 2018, with expertise in Web3, investments, and trading.

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Ore

Sales Manager

Ore

VP Sales & Strategic Partnerships

Social impact innovator since 2004, shaping industries with value-driven solutions, strategic partnerships, and business growth.

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Yakir

Blockchain Developer

Yakir

Blockchain developer

Is an experienced software developer specializing in blockchain technologies and distributed systems architecture. With expertise in TypeScript, NestJS, and multiple blockchain platforms, Yakir focuses on building secure, scalable applications for the Web3 ecosystem. Combining technical depth with practical implementation experience to deliver production-ready solutions.

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Tom

Fullstack Developer

Tom

Fullstack Developer

With over two years of experience in development, specializing in frontend, mobile applications, blockchain, server management, and application architecture.

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Cfir

Marketing & Operations

Cfir

Operation & Internal Tools Developer

Tech lover, family man & gaming enthusiast. Basically, the Swiss Army knife of the office, if it needs doing, I probably built a bot for it.

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Tomer

Marketing & Finance

Tomer

Support, Financial Strategy & Social Media

Leading Support Operations, Financial Strategy & Social Media Skilled in building engaged communities, driving brand presence, and leveraging deep expertise in crypto trading.

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Itamar

Software Engineer

Itamar

Software Engineer

Experienced Full Stack developer with strong expertise in React, Node.js, TypeScript, and microservices architecture. A proven ability to lead complex technical projects, solve challenging problems, and deliver clean, scalable solutions, data visualization, API/database integration.

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